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The Ride Journal

Recommendation 15/09/08

This weekend I received my eagerly awaited copy of The Ride Journal, which a fixie “in-crowd” mate recommended to me. If you’re a cyclist, check this out. If you’re not, put the money toward a bicycle instead.

I've always thought the saying "you get what you pay for" is a pretty decent one, and one I'd apply even to magazines. Generally in this country, for around 4-6 quid, you can get yourself a half-good, half-relevant, half-full-of-adverts mag, and spend about one hour reading it, cover to cover. Cycling mags I find are worse; usually around 60-70% advertising and cover to cover in 30 minutes.

If, however, you were willing to part with 8 of your hard-earned pounds, you could get yourself a lovely copy of The Ride Journal, a magazine/journal full of cycling stories from shitloads of people, all from different disciplines of cycling. The pages smell of that lovely recycled paper smell and it's nicely designed (as is the website). It is, at last, a cycling publication that makes me excited about hopping on my bike the next morning when I'm reading it in the evening. More glossy, adtastic mags just make me want to buy stuff and reaffirm my hatred of lycra.

“We know that most people who share our obsession with bikes don’t want to be pigeon-holed as roadies, freeriders, track racers, BMXers, XC riders or even commuters. They are just riders. So we wanted to create something for them, and also for us.”

What is the ride?

The Ride Journal - Nice design and awesome content. Loving your work.

Posted at 9:44pm on 15/09/08 - Categorised in Design

There are 4 comments on this entry; nice. Post a comment

#1 // Colly // 17/09/08

I saw the title of this post and expected to be reading about some compendium of early 90s floppy-fringed shoegazing indie music - but that’s an entirely different kind of Ride, isn’t it.

That aside, I have seen your journal, and concur that it is fabulous.
#2 // Jason // 17/09/08

Now that im working in town, I’m on the shop for a new bike so I can dodge the tube.

This looks sexy .. if only i could read :(
#3 // Greg // 18/09/08

@colly when have you ever known me to condone floppy-fringes?

@jason two wheels good mate, how far will your commute be?
#4 // Glen // 19/09/08

On order. Eagerly awaiting it’s arrival.